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Pricier Packaging Can Still Engage

April 2025
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US Wine Sales +4%
Off-Premise -5%
DTC Shipments -5%
Winery Jobs -24%
[12 month change]

As it continues to get harder to sell wine, it’s also growing more expensive to produce and package it. Tariffs will likely continue a dramatic run of cost increases among wine packaging materials. Most of the Industry Metrics declined versus March of last year.

Tariffs the Latest Factor in Rising Costs

The disruption to global trade threatened by the evolving schedule of tariffs, counter-tariffs and retaliatory tariffs announced by Washington and its trading partners since Jan. 20 has largely been seen in terms of access to foreign markets. U.S. wine has been taken off the shelves in Canada, and those wines that continue to have a […]

Value Demand Drives Alt Interest

Wine is an industry built on tradition, which is part of its innate charm. However, with changing consumer tastes and economic pressures, one traditional element of the industry may be inhibiting growth. “The dominance of 750ml bottles is one challenge for wine,” said Erica Duecy, founder and host of The Business of Drinks podcast. Wine […]

Industry Metrics: Off-Premise Slides 7%

Domestic Wine Sales Value 12 months ended March 2025 +4%  U.S. wine sales including bulk imports, bw166 Other Industry Metrics for March 2025 (versus March 2024) data: -7%  off-premise sales value, NIQ channels -4%  on-premise sales (52 weeks ended Jan. 25), CGA by NIQ -4%  DtC shipment value, WineBusiness Analytics/Sovos ShipCompliant -8%  Winery Job Index, […]

Upcoming Events

Wine Retailer Summit: May 7-8 A networking and informational conference of independent fine wine retailers organized in San Francisco, Calif., by the National Association Wine Retailers (NAWR). The conference will cover political, legal, shipping, marketing, technology, and industry issues. nawr.org Wine Business Executive Workshop: May 10 One-day intensive class for wine industry professionals at the Linfield […]

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Contents

  • Tariffs the Latest Factor in Rising Costs
  • Value Demand Drives Alt Interest
  • Industry Metrics: Off-Premise Slides 7%
  • Upcoming Events

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The Wine Analytics Report contains the latest wine industry metrics, market analysis and trends shaping the wine industry. Based on primary databases through Wines Vines Analytics, the monthly report includes analysis and data on U.S. wine sales, grape and wine pricing, winery sales and the wholesale market.
 

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