Trade Fights Roil Global Market
Global wine consumption continued its steady decline in 2024, according to annual data the International Organisation of Vine and Wine reported in April, and a host of market factors and social trends promises little relief for the foreseeable future. The top-line figures are well-known: global wine production fell 4.8% to 225.8 million hectoliters (mhl), or […]
Fewer Foreign Guests Expected
While much of the United States is preoccupied with looming tariffs on consumer goods, there is another international element worrying California wine country: tourists. “We typically have a high percentage of international visitors,” said Terlato Wines Vice President of Communication Megghen Driscol. Last year, overall visitation to one of Terlato’s Napa Valley properties, Chimney Rock […]
Survey Reveals Tasting Trends
Tasting room sales aren’t going to end the disruptions to global trade or turn on an entire new generation of wine consumers, but they still offer the average winery the most direct means to push back against wine’s myriad challenges. A memorable visit could compel Gen Z consumers further along their route of wine discovery […]
Industry Metrics: DtC Dips Further
Domestic Wine Sales Value 12 months ended April 2025 +4% U.S. wine sales including bulk imports, bw166 Other Industry Metrics for April 2025 (versus April 2024) data: -7% off-premise sales value, NIQ channels -4% on-premise sales (52 weeks ended Feb. 22), CGA by NIQ -3% DtC shipment value, WineBusiness Analytics/Sovos ShipCompliant -19% Winery Job Index, […]
Upcoming Events
Online Wine Marketing Program: July 21-25 From market research to sales, the online Wine Marketing Program incorporates all elements necessary for negotiating the U.S. wine market. Organized by the Organisation Internationale de la Vigne et du Vin (OIV) and UC Davis Continuing and Professional Education. cpe.ucdavis.edu International Bulk Wine and Spirits Show: July 29-30 Hosted […]